Hey there,

Thanks for following our journey at hypeal.com.

This month we went live with 4 customers (+4 onboarding next month), generated $8,000 in revenue from HYPES (NFTs) transactions and increased up to +190% the average order value of HYPES holders for selected brands.

Happy to see value in brands using our MVP and looking forward to smoother the onboarding process and embedding our solution directly to brands' stores from December onwards (Shift from marketplace to B2B SaaS).

Seed VC Pitch

hypeal.com is an infrastructure provider allowing consumers to buy HYPES (NFTs) from a specific brand, unlocking a personalized gated experience on their e-commerce store.

 Traction Metrics 1st Month of Going Live (November '23)

• 4 Customers Onboarded

• 47 HYPES (Loyalty NFTs Sold)

• $8k generated from HYPES in 1st month (NFT purchase + Token-gating)

• Pilot 1 LO SCARABEO HYPES

  • Last 7 days

  • Standard Average Order Value: 95€

  • HYPES holder Average Order Value: 183.2€

    • +190% LIFT Average Order Value

• Pilot 2 UND1C1 HYPES

  • Last 7 days

  • Standard Average Order Value: 118€

  • HYPES holder Average Order Value: 150€

    • +20% LIFT Average Order Value

• Pilot 3 KANE HYPES

  • Last 7 days

  • --> Only 1 HYPE sold and no subsequent transactions due to inactive CRM.

 Next Customers (Onboarding December/January)

• UZE: $500K+ per year

• RedMoringa: $500K per year

• Col&MacArthur: $1M+ per year

• Reeflex: $500K per year
  

 Corporate Partnerships

• Mastercard | Brand Distribution | Loginless Loyalty | Status: Under Discussion

• Recharge.com | Merchant Distribution | Status: Under Discussion

• ABN AMRO | Merchant Distribution | Status: NDA Signed

  Community Highlights:

• Process: "I've tested it, and connected my google account, it is seamless and fast there were no complication. When I clicked on my hypes I saw the test token which says it was redeemed on the 17/11/2023. Then I checked the store, and logged in. I think the process is really smooth."

• Product: "I absolutely love the game and don’t want to miss out on this amazing opportunity. I’m from Scotland originally, and living in Australia where I am the Chairman of a Football (Soccer) Club. I see huge potential for the Und1c1 game over here and would love to help in an ambassadorial role"
  

 Relevant Seed Investor Met This Month (Raising from Jan'24)

• MiddleGame Ventures

• Fuel Ventures

• Keen Ventures

• Dutch Funders Fund

• Arches Capital

• Finch Capital

• Fortino Capital

• Corenest

• Outrun Ventures

 Ask:

• Relevant Seed Investors Intros (B2B, ecommerce, infrastructure, digital assets, loyalty)

 Forwardable Material:

• 1-pager

• Seed Investor Deck

How to engage with me?

📲 Check out my current startup hypeal.com (Techstars + ABN AMRO ‘23)

🎁 Refer 2 friends to Marco Fazio’s Hypes and instantly receive our full deep-dive guide on how to launch a 6-figure e-commerce on a new invention, grow and sell the invention

Try Hypes+ for deep-dive content & documents on how to bet on yourself and try to build a $1b tech company ($0 for 14 days)

👋🏻 Do you have a special idea in mind? E us at [email protected]

How do you pitch to a $10b+ enterprise client? (Premium Only)

Subscribe to Hypes + to read the rest.